Different Types of Digital Marketing Agencies

Most businesses face the challenges of client enquiring about different marketing strategies alongside managing their social media account. To curb these challenges, it is significant for businesses to first understand the nature and type of different digital marketing agencies. There are five types of major digital marketing agencies available in Australia. These companies differ from each other depending upon their specialization. For better understanding, we’ve explained below the major types of digital marketing agency:

• Digital Marketing Firm

This is a type of digital marketing agency which focuses on digital marketing activities and offer fewer services in comparison to the full-service digital marketing agencies.

• SEO Company

These agencies specialize fully in the SEO- search engine optimization activities and help their client’s websites be more visible and website content to rank high on search results.

• Digital Ad (Pay Per Click) Agency

The Digital ad agencies ensure businesses to bring paid traffic to their website by producing attention-getting, keyword-filled ads that conform to the best practices of the digital platforms. Paid advertising is another form of generating traffic to a business website. However, this type of paid traffic involves spending money to bid on SEO keywords and ad placements.

• Social Media Agency

It is another type of digital marketing agency that skilled in delivering social media marketing services. These agencies help businesses to manage and produce high-quality content on their social media channels such as Facebook and Instagram. In other words, it optimizes their social media accounts.

• Website design and development agency

A web design agency consists of expert web designers who build customized websites for their clients. Some of the common services delivered by website agencies are a user experience design and research, image creation, and storage and web development.

O2 Digital is the most popular and top-rated digital marketing agency in Australia. We deliver high quality services of digital Marketing in Australia including social media marketing, brand promotion, Search Engine Optimization, PPC advertising, website designing services, creative writing, blogging services.

We have years of experience in working as full-service digital marketing agency in Australia and have helped several businesses in leveraging all the online marketing services at affordable prices without compromising quality of our services.

For more information, call our team at 02 4081 1911 or mail us at sales@o2.net.au.

Looking forward to connect with you.